Wine

Pearl Jam's Wine Sells Out Before Most Of Us Knew It Existed (and where you can still find some)

06 August, 2018

Last week Pearl Jam released their own limited edition red wine. The box of four officially-sanctioned Pearl Jam wines produced by a couple of top-notch, Pearl Jam-obsessed Washington winemakers with all of the profits going to the band’s charity, the Vitalogy Foundation. Just one problem: Only the most hardcore of fans got the chance to score this vino. It reportedly sold out within 12 minutes of being announced via Pearl Jam’s email newsletter.

The wine, dubbed Idle Hands, is a blend of 90 percent syrah and 10 percent cabernet sauvignon. It was sold only in four-bottle boxed sets that cost $150. Pearl Jam announced the wine in a fan newsletter sent out July 10 at 10 a.m., and all 450 boxed sets sold out by 10:15 a.m.

Each of the 450 limited edition sets contained four bottles of the Underground Wine Project’s already touted Idle Hands wine, with each bottle featuring a different label, designed by Pearl Jam’s art crew, showing an interpretation of the skylines of the four cities the band will be playing on its upcoming “Home X Away” tour. That tour, which is also already sold out, kicks off next month with a couple of “home” Seattle shows before heading to Missoula, Chicago, and Boston.

The boxes were sold for $150—which at a reasonable $37.50 per bottle explains why they went so quickly—meaning, in total, the promotion raised $67,500 for the Vitalogy Foundation, described as supporting “the efforts of non-profit organizations doing commendable work in the fields of community health, the environment, arts & education and social change.”

Don’t give up completely, wine-loving fans. Busch says the winemakers are talking to Pearl Jam about doing a yearly project “to keep the fundraising momentum going.”

And Seattleites have a few other chances to snag the wine. Busch says 20 of the Seattle bottles will be for sale at Sleight of Hand Cellars in Seattle’s SODO neighborhood starting at 11 a.m. on August 7. Another 120 of the Seattle bottles will be sold at the Museum of Pop Culture’s Pearl Jam exhibit, which opens August 9. Also, those dining at the 14 Seattle restaurants owned by chef Ethan Stowell can buy the wine by the glass and bottle until they run out.